To mark its 100-year anniversary, Institut Français de Roumanie needed a fresh centenary identity – one that honored its rich legacy while staying relevant for a modern, culturally diverse audience. The challenge: create a visual that celebrates heritage without feeling dusty or ceremonial.

I designed a clean yet symbolic identity built around three interlinked rings, representing the passage of time, continuity, and the deep connection between France and Romania. The form is simple, dynamic, and easily adaptable across digital and print materials.

The centenary identity positioned the institute as a bridge between tradition and modernity. Visually elegant and conceptually rich, the system elevated the anniversary into a memorable milestone – recognized across both diplomatic and creative circles.

This project was designed in collaboration with Glitch Shop Agency.